Highland Marketing appoints Dariusz Kasparek as company’s new account executive

Kasparek joins the Highland Marketing team and will use his B2B and B2C experience to support the company’s clients 

Healthcare PR and marketing company Highland Marketing has appointed Dariusz Kasparek to support clients and their NHS customers.

Kasparek has joined the company with several years’ experience promoting technology in both business to business and business to consumer PR environments. He will continue to draw on his proven track record in delivering quality results and extensive media coverage across specialist, technology and national media outlets in the UK and abroad.

Prior to embarking on a career in PR, Kasparek graduated from Cardiff University with an MA degree in international journalism. He has also studied in the United States participating in the International Student Exchange Programme, and holds a BA in media communications from the University of Glamorgan (now the University of South Wales).

Kasparek said: “I joined Highland Marketing, because it’s a company with a great team of professionals, driven to promote the possibilities for technology in healthcare. This is a chance to be part of team that actively participates in the process of improving the UK’s healthcare system by supporting their clients’ mission to make the NHS stronger and more efficient through digital transformation.”

Mark Venables, CEO of Highland Marketing, added: “Dariusz has joined us at an important stage of our growth. I am sure his ambitions, achievements and creativity will benefit both our clients and Highland Marketing’s future development.”